cynoscion’s blog

Next generation social networking

“This time, the emphasis is on tangiable business benefits and any company can particpate,” boasts the press release, sounding a tiny bit like the caption for an action movie. Just a tiny bit, because an action move about tangiable business benefits would involve very little action – and quite a lot of watching paint dry.

The press release is for WeCanDo.BIZ – which hopes to provide the next wave of social networking by putting trusted businesses and buyers together, says Ian Hendry, founder and director of WeCanDo.BIZ:

“Facebook, LinkedIn and XING can be used by business people to find new customers, but they are compromised. They require that you work them hard to make the right connections and get yourself promoted; and they often involve you sharing information that may not be appropriate or of interest to people who just want to find a specific quality business to deal with.”

Badenoch & Clark – Making the right connections
Careers at Badenoch & Clark. Toolbox. Recommend this Site … Badenoch & Clark are recruiting for a Head of Finance for this PLC based in …

25. Badenoch & Clark Best 100 Companies – Times Online
Working relationships are so successful at Badenoch & Clark that there have been 12 weddings among staff. … is one of Badenoch & Clark’s core values and last …

Home Support Officer – Edinburgh – greatsocialcare.co.uk
Search for employers and recruitment agencies, register directly with social … This job is no longer available on our website, but here are some similar jobs: …

Badenoch & Clark Jobs Monster.com
Find Badenoch & Clark jobs on Monster Job Search. Browse for more job openings on Monster.com. … We’re sorry, but we couldn’t find any jobs that match your …

So, how will WeCanDo.BIZ be different? Well, once a business person lists their organisation using the service, existing customers can be invited to connect and endorse the organisation. Each endorsement gets the firm promoted higher in WeCanDo.BIZ’s trusted business search, a searchable directory listing that is aimed at buyers and consumers.

The free-to-join public site launches on 28 April and business registrations are already being accepted. WeCanDo.BIZ founder Ian Hendry – who is regular contributor round these parts – recently responded to a blog posting by saying:

Find HR software or an HR consultant on Personnel Today – Badenoch & Clark
Find HR software or an HR consultant on Personnel Today. Our directory has HR training & other … Badenoch & Clark. Address:Millennium Bridge House, 2 Lambeth …

“I am completely convinced that niche social networks will develop to meet specific needs, reflecting how the media and interest groups work in general. What may stifle this, however, is the need to locate and log in to each social network in turn.”

Maybe WeCanDo.BIZ will provide a step in the right direction? Good luck and all that.

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